The movie Food Inc. is a documentary about slaughter houses, food manufacturing and other food related subsets. Overall the argument claim across as putting certain industries in a negative light, as well as anyone who eats meat. The film realize heavily on visuals, this is not to say commentary and text was not used, but majority was visual. The commentary used statistics and facts creating ethos. The commentators were introduced by pinning the name to the corner of the screen, creating a smooth transition from opening narration to discussion speakers. To add tot he ethos the commentators career, or work of literature, was tacked onto the name.
The film used sign posts to separate the films main topics. The screen would go black as a simple display of texts acted as a header giving the viewer a good sense of direction. Text was also used in between commentators and visuals. When word text was used it seemed to be stating facts that followed a rather negative notion and added to a somber tone.
Pathos seemed extremely prevalent when it came to the use of personal anecdotes. The story of a mother losing a child due to industry management appealed to the viewers sympathy towards mourners. Also it warrants that people do not like to see animals being treated any less than how domestic animals are usually treated, so they show disturbing images of malnutrition and horrid living conditions.
The language is simple and easy for anyone to understand. While the sources are credible and commentators are of literary merit the sentences are short to median and simple. The ideas behind what is being said are more drawn from the audience instead of being drawn out by the speaker. This makes viewers more self aware because they are not simple being told what they should think about the situations, but rather given a situation that makes them evaluate what they think.
The music was also a contributing factor to the mood. Even in the beginning while showing images of pristine farms and green pastures, a way of life untouched by moder society the music created a sense of darkness and scepticality (i'm aware this isn't a word...i really don't know what to say in its place at the moment) about the images being shown. The music switched from happy to somber giving the viewer, in a way, an emotional queue.
Overall the documentary was effective in a sense making people aware of things they may have been previously ignorant of before. The combination of facts, visuals and well mapped out video order made it easy for viewers to understand the information it was portraying as well as create the same feeling toward the food industry that the film had: a negative one.
Monday, January 24, 2011
Thursday, January 20, 2011
Capri Sun is like Crack
Seriously. I just got like 5 of those boxes two days ago. I'm halfway through my second box...i'm also the only one who drinks them. There are like 3 flat pouches on my desk...and i'm drinking one RIGHT NOW. Thats right, im useing caps lock as a form of expresion, TAKE THAT MRS. DECKER!!!11!! (and im using exclamation points too =)
Monday, January 3, 2011
Winter Apocolypse, Backup, Dexter...and lets just throw in Happy New Year since this title is already obnoxious.
The new year brings with it the closing of the semester, already annoying people turned motivational speakers (i.e those resolutioners forcing their preppy, optimistic goal setting views unto their pals), award shows and a plethora of other things. Unfortunately it also tosses the weight of de-decorating onto my shoulders and with my overzealous enthusiasm that means I'll striking every room in the house. Lovely. Christmas brought with it a beautiful bounty of presents. A portable sudoku game may ween me off my pocket tetris, but i have my doubts. Now, I'm not sure how to order what i want to say exactly because everything sort of intermingles, I'll try chronological i suppose. With me and The Pirate (step dad) in accordance with the lets-not-be-on-the-road-driving-to-Canada-on-Christmas-eve plan, the family and i stayed home. On Christmas day i unwrapped a new computer and the third season of Dexter, do to our own laziness our plan to see a movie did not fall through. The next day we went to see the movie True Grit (review to be posted later). After hearing about the storm that was suppose to befall our humble abode on Friday we decided to pack it up and leave on Thursday.
That was a complete bust. After driving half way to Fargo through the rain (that's a good 2 hours i think, but i suck at time estimations) there was a smooth transition from rainy-day to winder wonderland flurries. Strangest thing though, one second rain, next snow. Unfortunately our driving and the weather conditions were not inverse. The further we drove the worse it got. We drove until there was no horizon, not knowing where the snow covered ground stopped and where the snow fill air and sky began. We drove through white for another good hour passing cars left and right in awkward position in the snow banks on either side of the road. We had earlier decided to listen to the static-y and ancient AM station in order to get weather report. As we drove slowly and continued to pass nothing but snow-banked cars the radio told us horror stories of people trapped for up to 5 hours with rescue unable to get to them. Finally we started hearing the closing of major highways, including the one that would take us to Canada. We decided to turn around at the next exit, which was a risk in itself with all of the snow. After thirty minutes of back-tracking we pulled in into the only big town for another hour, it was night by then and it just added to the eerie and bleak look. I stepped out of the car into a nearly empty Wal*Mart parking lot and with the wind still blowing and the snow still falling hard, i decided if the world were to end in snow, it would like like this. After driving and seeing nothing else but stranded cars and the small bit of road that was not covered in snow (everything else was painted in the same shade of white) it seemed like maybe this in fact was the snow Apocalypse.
Alas it was not, just a wasted 5ish hours of driving. Well before i left Kayla (her blog) asked if we could hang out and watch that third season of Dexter (previously mentioned). And now that was home we decided to do just that. Another friend joined us after she caught up to the episode we were (in the mean time we took a break and had dinner and then went to the mall). We watched it into the new years and did our toasting while Michael C. Hall's soothing voice monoluging Dexter's thoughts as he said his wedding vows. My awesome mom had also purchased the fourth season for me upon its going on sale and we watched the first episode of that as well.
As far as my new computer goes, its pretty cool and its speed is a God send compared to its predecessor. Unfortunately i need to hook up my old computer in order to transfer my music files and videos because i need to get a bigger pendrive (or flash drive, whatever people call it now). I need to back up my purchased files from itunes as well as my not so purchased songs.
I will conclude this blog with a quote, an INSPIRATIONAL quote. No, I'm totally kidding but it is rather epic.
Miguel Prado: I accept you. I accept you Dexter like a brother.
Dexter Morgan: I killed my brother...I killed yours too.
That was a complete bust. After driving half way to Fargo through the rain (that's a good 2 hours i think, but i suck at time estimations) there was a smooth transition from rainy-day to winder wonderland flurries. Strangest thing though, one second rain, next snow. Unfortunately our driving and the weather conditions were not inverse. The further we drove the worse it got. We drove until there was no horizon, not knowing where the snow covered ground stopped and where the snow fill air and sky began. We drove through white for another good hour passing cars left and right in awkward position in the snow banks on either side of the road. We had earlier decided to listen to the static-y and ancient AM station in order to get weather report. As we drove slowly and continued to pass nothing but snow-banked cars the radio told us horror stories of people trapped for up to 5 hours with rescue unable to get to them. Finally we started hearing the closing of major highways, including the one that would take us to Canada. We decided to turn around at the next exit, which was a risk in itself with all of the snow. After thirty minutes of back-tracking we pulled in into the only big town for another hour, it was night by then and it just added to the eerie and bleak look. I stepped out of the car into a nearly empty Wal*Mart parking lot and with the wind still blowing and the snow still falling hard, i decided if the world were to end in snow, it would like like this. After driving and seeing nothing else but stranded cars and the small bit of road that was not covered in snow (everything else was painted in the same shade of white) it seemed like maybe this in fact was the snow Apocalypse.
Alas it was not, just a wasted 5ish hours of driving. Well before i left Kayla (her blog) asked if we could hang out and watch that third season of Dexter (previously mentioned). And now that was home we decided to do just that. Another friend joined us after she caught up to the episode we were (in the mean time we took a break and had dinner and then went to the mall). We watched it into the new years and did our toasting while Michael C. Hall's soothing voice monoluging Dexter's thoughts as he said his wedding vows. My awesome mom had also purchased the fourth season for me upon its going on sale and we watched the first episode of that as well.
As far as my new computer goes, its pretty cool and its speed is a God send compared to its predecessor. Unfortunately i need to hook up my old computer in order to transfer my music files and videos because i need to get a bigger pendrive (or flash drive, whatever people call it now). I need to back up my purchased files from itunes as well as my not so purchased songs.
I will conclude this blog with a quote, an INSPIRATIONAL quote. No, I'm totally kidding but it is rather epic.
Miguel Prado: I accept you. I accept you Dexter like a brother.
Dexter Morgan: I killed my brother...I killed yours too.
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